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    RAW POWER : McQueen Puma

    By Tishaun Dawson

    rawpower mcqueen puma

    I created this 30 second commercial for the 2010 line from Alexander McQueen for Puma using footage provided by the brand. Nick Knight shot the print campaign and left cameras rolling to capture some motion. I affected the shots with my own look and then finely chopped them to a track created by the beautiful Binah d’Armour.


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